Get ready to dive into dreamland with Koala Kloudcell mattresses. Part two of our collaboration captured the magic of a blissful night’s sleep on a cloud-like mattress.

We were tasked to emulate the feeling of the Koala mattress. Once experienced by our team, we accepted the challenge to depict how Kloudcell transports you to a blissful solitude where you are cradled in an oasis of pure comfort, surrendering to a place of rest and tranquility.

VANDAL creative director of the project, Chris Scott, shares his process:

“Kloudcell foam is pretty impressive stuff. The problem is, it’s hidden inside a mattress. Working alongside our amazing VANDAL Design & VFX team, we created a dreamy world, filled with soft little Kloudcell clouds – a fresh and contemporary visual take on the ‘sleeping on a cloud’ analogy”.

Koala

  • Director of Brand Marketing: Miles Thomas
  • VP Brand Strategy and Creative: Bradley Firth
  • Creative Director: Matt Koo
  • Art Director: Bronwyn Davis
  • Producer: Nikki Jones

VANDAL

  • Managing Director: Brenden Johnson
  • Creative Director: Chris Scott
  • Post Producer: Sophie Knott
  • Design Director: Robert Dinnerville
  • CG: Daniel Alvarez

HELIUM.FILM

  • Director: Chris Scott
  • Producer: Benjamin O’Donnell
  • DOP: Viv Scanu ACS
  • Production Manager: Linda Bachmann
  • 1st AD: Topher Dow
  • Art Director: Jamie Morris

 

Koala Kloudcel television campaign commercial showing woman laying on bed sleeping peacefully as VFX foam clouds surround her

Koala Kloudcel television campaign commercial showing woman laying on bed sleeping peacefully as VFX foam clouds surround her

Koala Kloudcel television campaign commercial showing stylised 3D CGI VFX fluffy cloud.

Koala Kloudcell television campaign commercial showing woman laying on bed sleeping peacefully with text saying fall asleep 30% faster on Kloudcell

Koala Kloudcell television campaign commercial showing man sinking into his bed.

Koala Kloudcell television campaign commercial showing CGI graphics.

Koala Kloudcell television campaign commercial showing CGI graphics that says dense and durable.

Koala Kloudcel television campaign commercial showing woman laying on bed sleeping peacefully as VFX foam clouds surround her with text saying comfier on Kloudcell